GEO · 7 min
Measure AI citations without guessing
GEO without a stored query set is just hope with better typography.
2026-08-06
A citation is an observation, not a vibe. Run the same questions against the models you actually care about. Store the run. Compare the next run to that file.
Coffee Inc is the first-party example we will stand behind: DeepSeek citations moved from none to a live reading after the work landed.
What not to do
- Do not screenshot one lucky chat and call it share of voice.
- Do not promise a citation from llms.txt, schema, or a vendor file.
- Do not mix model versions and then report a trend.