SEO insights
Search engine optimization
Be crawlable, indexable, relevant, and measured in Search Console. Nothing downstream works if the page is not eligible.
8 min
SEO vs AEO vs GEO: what each one actually optimises
They share foundations. They are measured differently. None of them can be guaranteed.
6 min
Baseline Search Console before the agent ships a change
If you cannot replay the number, do not put it on a slide.
5 min
Why one domain is the security boundary
A scoped agent key is only as honest as the project it can see.